VELCRO® Hook and Loop



We’ve been comissioned by Velcro Australia to create a tribute film that celebrates the hook&loop technology.
With the bur plant at its core, the film explores one of the most notorious examples of biomimicry, drawing the parallels between the technology and the nature that inspired it.
Direction, design,animation: XK studio
Audio: Zelig Sound
Client: Velcro® Australia







©2020 XK studio, LONDON, UNITED KINGDOM, hello@xk.studio