Hublot | Sapphire Rainbow
Hublot are introducing the Classic Fusion Sapphire Rainbow watch. To help launch this contemporary timepiece, we created a film that playfully examines the main components of the watch and its craftsmanship.
Design
&
Production: XK studio
Client: Hublot
Audio: Zelig Sound
Client: Hublot
Audio: Zelig Sound
Intricate mechanics of the HUB1214 movement, crystal cut 45mm-diameter sapphire case, transparent lined rubber strap, and finally, the iconic “flower” made from 487 stones come together in a surreal choreography.
![](https://freight.cargo.site/t/original/i/b9d509ca16f709aa5c6212b7a1205aa811c63d7c22c747af971c363b78550adf/HUB_Clasp_styleframe_IP_02.jpg)
![](https://freight.cargo.site/t/original/i/b5725bfaed8b993760a9c24f49a511f4d8f74381380c82d37585c36e3a4f2581/HUB_Fluid_Brilliants_RV_07-00063.jpg)
![](https://freight.cargo.site/t/original/i/e54707d43abbffc80e6f9dc2852999b9048fe817ee7d791ed2cd8277b3158673/HUB_CH03_PRODUCT_SIDE-00579.jpg)
![](https://freight.cargo.site/t/original/i/68d43c00fbd53867b283e5d8253c775dbc5dfb701537ed50950adff196b28584/HUB_CH04_Rubber_Twist_Close_01-00054_.jpg)
![](https://freight.cargo.site/t/original/i/ab7ed5c316380382f7c5e1ec2dee6dd54c33968d8733e568348ba613ed799bd2/Hub_Still_CH04_Strap_Clasp_01.jpg)
![](https://freight.cargo.site/t/original/i/7f4b28b9d99352aace3eab8c8a24d491648c8fadce910d304778256ced56b1fe/HUB_CH02_Product-2_CC.jpg)
![](https://freight.cargo.site/t/original/i/ca3453880b2d3b8f17d7eb105037bc36abfd1fcf68b340e43fe1306a70ccc106/HUB_CH03_SAPPHIRE_CUT_CLOSE_01-00037.jpg)
![](https://freight.cargo.site/t/original/i/7448cbee5dc4822582492ef3bb025642f6d0801da2a9f0ea1ec84e6178954ed7/HUB_CH04_Rubber_Fusion_01-00077_.jpg)
![](https://freight.cargo.site/t/original/i/9364ba0c59b93ce043263033ee5b1477ecda679bf50e9f84093de586d375cfae/HUB_CH03_Morph_01_Crop.jpg)
![](https://freight.cargo.site/t/original/i/845205981ca0241567b159b364b2daebc5aca3469f57f1f0928c96e2be411ac4/HUB_CH06_Outro_FrontSquare.jpg)
![](https://freight.cargo.site/t/original/i/ba0789080a412b447c0ff1824f8e471c99436278ac5a38050f4a5d0439972132/HUB_Flower_Hero_01-00048_01.jpg)
![](https://freight.cargo.site/t/original/i/bfbd5c2c2a920a2aa3b3061007fd1d3766f1503f6c8d7e2cc353d906aeef315f/HUB_CH02_Unico_Close.jpg)
![](https://freight.cargo.site/t/original/i/b3987e99decb5662f61797773fc7bd13fbd335fa2cca71e3aaf36533f5741494/HUB_CH01_Intro_Front_02-00047.jpg)
![](https://freight.cargo.site/t/original/i/4f4a1cc2b21002e4fa4e95c80e062356242321754cebe442fee54f9e562b2ce3/HUB_CrownDev_IP25l_.jpg)
![](https://freight.cargo.site/t/original/i/71664f9412fb26c08fda29613e53e7223021981a84f20ec4855966ff8cbc3b1f/HUB_SideCrown_01.jpg)
![](https://freight.cargo.site/t/original/i/67d592ffcb26c52b054dbb786682f2fe4ed1a7641e7f919a97ba31d09b5bb538/HUB_Clasp_styleFrame_IP_07.jpg)
![](https://freight.cargo.site/t/original/i/a362769236a5764f2e8ae14602e7488a85bff3516c6fd96604504e485d85664a/HUB_CH05_Product_Front_01-00077.jpg)
![](https://freight.cargo.site/t/original/i/a1a958c6b814eaa7e624fa2b02c1cd3c045362e6bf64ac5f8570a5b96e09405f/HUB_CH04_Rubber_Fusion_AS_02.jpg)
![](https://freight.cargo.site/t/original/i/73e8532eabbe3f09834c7b3871bb86a67978fa7f13d0ed3e4976ece8d1bdcf77/HUB_vellumflower_02.jpg)
![](https://freight.cargo.site/t/original/i/f8404836140185dff97ff9293e8b2be65438367138bbb9629a10875d31286de3/HUB_CH04_Rubber_Fusion_AS_03.jpg)
![](https://freight.cargo.site/t/original/i/27f9458cd5703bf01b2be656c55970f61a13fb72e10ce3c8a46e909fadb73a8a/HUB_CH01_Intro_Elements_AS_01_C.jpg)
![](https://freight.cargo.site/t/original/i/c33a89d6236d9100dc2d0ffb0c49b85af0cf49e7438a21c52c77862f56282541/HUB_Explore_Caterpillar_4.jpg)
![](https://freight.cargo.site/t/original/i/9f19452770a1c1efc8d2e946c4c747c0f87ac9df735d7c875388c20dc66695f9/Stills-Round-2HUB_vellumgear_5.jpg)
![](https://freight.cargo.site/t/original/i/362235963b682a57996e04b6a9351f6e3e4d24da9808e5e6b9578d7a0fd03b44/HourMinFace_StyleFrame_IP_V07.jpg)
![](https://freight.cargo.site/t/original/i/005b03b9a7643dd860638e8787dad18eabd1292090fffe6ef1f40d3647d84ef5/productBack_StyleFrames_IP_V13.jpg)
![](https://freight.cargo.site/t/original/i/226c26be004e589fccf0b1188d000afea016aa40a62ba2380ec078ad21419e24/HUB_Explore_Caterpillar_Melt_6.jpg)
![](https://freight.cargo.site/t/original/i/dea4da2716285be59a69de4955123de6931e6a4978f4374781a45ac553f1944b/HUB_Explore_Caterpillar_Melt_Pink.jpg)
![](https://freight.cargo.site/t/original/i/d9e3037ac64911bd8ae70ca9f85127ba394fa9a1d5349731a51f5b9bf8dc678a/HUB_vellumflower_7_FLIP_1_v6.jpg)
![](https://freight.cargo.site/t/original/i/d54b8084798b7385cba33f4bdb8d3f37bcf960975e96abe718977119ad5ab6fa/HUB_Explore_Caterpillar_Melt_2.jpg)
![](https://freight.cargo.site/t/original/i/581941598624a8f0f34f21268b7ff9057bcc3a02cf462e7d930c1c2aceff5661/HUB_Explore_Caterpillar_Melt_3.jpg)
![](https://freight.cargo.site/t/original/i/d67e9286faa0d7e3d1eb3131590aeee0639a008724ab6c8d0b3f5abb56108e18/HUB_Explore_Caterpillar_Melt_Wide_2.jpg)